Here is an example of the basketball ad I created. I chose Villanova as an example to show off the contrasting colors from the football ad above. We followed along the same concepts for the basketball ad as we did with football. Using a large photo for the background with an action shot inside.

Most common brushes used. From Kyle's Brushes

Most common brushes used. From Kyle's Brushes

This is a gallery that loosely shows my process. Since I was not actually recording when creating the ad, I reverse engineered the process by turning off layers roughly in the order I made them.

style-guide-bb.jpg
 

Other Various Print Projects